How M3 Health Used IoT 1‐Click to Improve Healthcare Delivery with Ping™
M3 Health is a strategic technology partner serving the healthcare and life sciences industries.
With almost 20 years of experience developing and delivering innovative technology solutions,
they enable their clients to better engage their audience, and solve the challenges they face to
improve communications, drive sales, and ensure customer loyalty. When they decided to
create a new product to address the challenges of connecting Pharmaceutical & Biotechnology
companies to Healthcare Providers and Patients, they chose to build their technology solution
using AWS IoT 1‐Click, a new IoT service from Amazon Web Services.
One of the main problems facing healthcare is maintaining effective communication between
Pharmaceutical & Biotechnology companies and their stakeholders. Healthcare providers are
dealing with complicated and growing volumes of information on the available treatments for
their patients and need a quick and convenient way to connect to these companies to get the
service they need at the time they need it. Patients have to maintain compliance with their
therapy while continuing to manage the burdens of everyday life and navigating the puzzling
roadblocks presented by a complex healthcare system, and need a way easily connect with
their providers to get the help and information they need. Pharmaceutical & Biotechnology
companies need a secure, clear, and engaging method of connecting to each of these
AWS IoT 1‐Click is a service that enables simples devices to trigger AWS Lambda functions that
execute an action. The devices supported on AWS IoT 1‐Click are pre‐provisioned with
certificates to securely connect to AWS IoT right out of the box. At launch, the service supports
the new AWS IoT Enterprise Button to connect over Wi‐Fi and the AT&T LTE‐M Button to
connect over the cellular network. You can use any of these devices to enable quick and easy
customer interactions, while leveraging the power of AWS IoT and AWS Lambda to integrate
with backend systems to schedule re‐supply or deliver educational material. For further
simplicity, the service also comes with a mobile app for configuration on the move.
M3 Health leveraged AWS IoT 1‐Click to build a solution called Ping™. AWS IoT 1‐Click brings
together all the features that M3 Health needed to solve the problem of Pharmaceutical &
Biotechnology companies connecting to Healthcare Providers and Patients by enabling them to
easily deploy thousands of buttons to customers without a complicated provisioning process.
AWS IoT Enterprise and the AT&T LTE‐M buttons are provisioned in advance at the factory, but
the AWS IoT 1‐Click app can also be used to perform just‐in‐time provisioning while a
salesperson is visiting. Once deployed, Healthcare Providers and/or Patients can simply press
their IoT buttons in their sample closet or medicine cabinet to contact sales representatives and
get the information needed in order to write proper prescriptions or get educational materials.
AWS Lambda’s ability to integrate with other AWS services also makes it easy to attach other
services such as Amazon Connect and Amazon Lex, allowing M3 Health to provide amazing
automated language support through Alexa to both Healthcare providers and Patients.